Category: Webinar Email Examples

Looking for inspiration for your webinar email campaign? Improve your emails with these handpicked webinar email examples by the best marketers. Learn from their email templates and grow your business!

What is a webinar exactly?

A webinar is a live online workshop or presentation in which the presenter teaches his knowledge to a group of subscribers. It is actually the combination of the words “seminar” and “web”. A webinar is interactive because subscribers can ask questions (usually via chat) that the presenter can answer. Webinars tend to take between 30-90 minutes (including Q&A at the end). The goal of a webinar is usually to sell a product or service at the end. The first part of the webinar is used for teaching, followed by a sales pitch of a product that is connected to the subject. It is a very successful strategy that is used by many of the top marketers in both the information- and software product markets to sell high priced products or software subscriptions (saas). Usually marketers host webinars to their own email list of email subscribers, but another great strategy is to host webinars for other people their email list. This is called a “partner webinar” and can grow your customer base fast.

Why use a webinar email sequence?

In order to sell successfully on a webinar, you need to have a lot of people attending. That’s why most webinar email campaigns start with a couple of emails that make sure subscribers actually attend. The second  part of the webinar email sequence is focused on getting attendees to buy the offer that was made on the webinar. If people did not attend the webinar, usually the emails contain a link to the webinar replay and a description of the offer which was made. Check out some great webinar email examples below!

0 SamCart (Brian Moran) – Webinar Email Sequence

SamCart (Brian Moran) – Webinar Email Sequence

Marketer Brian Moran from Samcart is active in the software products sector. He used this Webinar email sequence to promote his Saas product SamCart. In phase 1, Moran gives the benefits of The 4X Formula, followed by the chance to register for his free webinar to learn more about this formula. In phase 2, he ...

0 MeetEdgar – Free Trial Email Sequence

MeetEdgar – Free Trial Email Sequence

MeetEdgar is a social media management system that organizes, archives and schedules your updates on various social media platforms. This Free trial email sequence was being used to introduce their MeetEdgar system and its features. This email sequence starts with two request invitation pages; by giving your email ...

0 Teachable – Partner Webinar Email Sequence (with Mariah Coz)

Teachable – Partner Webinar Email Sequence (with Mariah Coz)

Teachable is a platform used in the information product sector. In this Partner Webinar email sequence, Teachable wants to persuade customers to upgrade their Teachable plan to a higher level. Their first step is to invite you to a webinar from Mariah Coz. The second step is to keep the subscribers interested in ...