Entrepreneur Russell Brunson from Clickfunnels.com used this webinar email sequence to promote ClickFunnels; a tool to create high-converting funnels for your business.
This email sequence starts with a webinar optin page, where you can reserve a spot for Russel his live webinar. Followed by a set of emails reminding you of the upcoming webinar and the great deal you’ll get if you attend. The last three emails look back at the webinar and emphasize the importance to watch the replay, in case you missed the live event. Throughout the whole email sequence Russell emphasizes the urgency of the deal he offers.
You can read more about Russell Brunson and Clickfunnels here