Convertkit by Nathan Barry is a software product for authors and professional bloggers that has all the email marketing best practices. Nathan used this Leadpages Partner Webinar Email Sequence to convince Leadpages its audience of the importance of email marketing.

He partnered up with Leadpages to invite potential customers for a free webinar about email marketing. He opens this sequence by sharing a free podcast. After this he introduces the webinar event and gives access to other relevant presentations. He uses scarcity and urgency in his webinar email sequence by emphasizing the limited space during the live training.

You can read more about Convertkit here