You’re ready to bring your online marketing to the next level and decided to host a virtual summit. A virtual summit email sequence is used to promote your upcoming summit under your audience. The goal is to keep (potential) customers engaged, so they’re not only subscribing, but also attending. An email sequence helps you to promote the content of your summit, but also to keep subscribers engaged after the summit. That’s how your virtual summit contributes to a larger process of improving your brand and increasing your sales. Check out some great examples.