A webinar is a live online workshop or presentation in which the presenter teaches his knowledge to a group of subscribers. It is actually the combination of the words “seminar” and “web”. A webinar is interactive because subscribers can ask questions (usually via chat) that the presenter can answer. Webinars tend to take between 30-90 minutes (including Q&A at the end). The goal of a webinar is usually to sell a product or service at the end. The first part of the webinar is used for teaching, followed by a sales pitch of a product that is connected to the subject. It is a very successful strategy that is used by many of the top marketers in both the information- and software product markets to sell high priced products or software subscriptions (saas). Usually marketers host webinars to their own email list of email subscribers, but another great strategy is to host webinars for other people their email list. This is called a "partner webinar" and can grow your customer base fast.
Do you know how you have presentations, workshops, seminars, or lectures with stage, lights, speakers, projector, and seats in a real location? Well, when you take that and host it online, that’s called a webinar. The word actually comes from smashing the words “seminar” and “web” together. They are interactive and related to a business offering a product or service. Because webinars are highly interactive, they can be used to build relationships with customers and also a way to establish authority. Webinars have nigh infinite possibilities, for instance, during the pandemic, many businesses used webinars to hold meetings with their teams. Generally, webinars are used to promote a product or service, but they usually start out with sharing free information. While most webinars are organized for a pre-existing email list, they can be used to attract people outside the list. This makes webinars highly effective for building an audience of people who are interested in your product or service. Our library is growing every day and currently covers nearly every industry.