Our sample templates give you the opportunity to see how savvy marketers are using upsell email templates to make more money. Each sample here is original and was taken from live (and successful) campaigns run by renowned businesses. This means that if you adapt the structure and strategy used in any one of these examples in our library, you will record great results.
Whatever industry your business is in, the techniques used in these email samples still apply. You can find all the inspiration you need to create a successful upsell sequence.
Upselling is a strategy or technique that uses a sales opportunity to get an existing customer to buy a more expensive product or purchase additional items. Why does this strategy work, you ask? This simple but scarcely known reason is because it is easier to sell to people who have already bought from you than a new prospect. In fact, Marketing Metrics writes that there is a 5 – 20% chance of selling to a new prospect. But there is a 60 – 70% chance of selling to an existing customer.
This makes upselling such an effective strategy to get more out of your existing customers and increase your revenue without spending a big budget on marketing to new customers. Check out some great examples above. But first, you need to know…
One of the biggest benefits of running an upsell campaign is increasing your revenue. You can increase your profits by as much as 90% with upsells. Did you know that you are 5 times more likely to repurchase and 7 times more likely to try a new offering? You can achieve long-term financial success by retaining and upselling your customers. Here are few other benefits of using upsells:
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